Second Annual Kick-It Cup Raises Driver and Fan Interaction to a New Level at World of Outlaws Late Model Series Firecracker Weekend June 26-28 at Lernerville Speedway

WoO LMS, Regional & Local Drivers Will Participate In Friday Afternoon Kick-Ball Game to Raise Money and Awareness for Childhood Cancer

SARVER, Pa. – June 24, 2014 – An addition to the off-track entertainment lineup during the 8th annual Firecracker 100 Presented by GottaRace.com on June 26-28 at Lernerville Speedway will keep fans and a select group of drivers busy – and raise money for charity to boot.

The second annual Firecracker 100 Kick-It Cup will be contested on Friday afternoon (June 27) of the huge World of Outlaws Late Model Series weekend, pitting two teams comprised of WoO LMS, regional and Lernerville driving stars against each other in a kick-ball game designed to raise awareness and money for programs and research devoted to childhood cancer.

In partnership with the Jeff Gordon Children’s Foundation, Kick-It is a grassroots fundraising movement dedicated to improve and accelerate advancements in pediatric cancer research by inspiring individuals across the country to play kickball. It was founded in 2009 by a 10-year-old battling cancer and has already raised more than one million dollars, including tens of thousands donated by race fans across the country.

The Firecracker 100 Kick-It Cup will mark only the second time the dirt late model fraternity has participated in the unique fund-raising effort, the first being our inaugural event last year. In recent years several World of Outlaws STP Sprint Car Series events have included kickball games that proved popular with fans and competitors alike, prompting an expansion to one of the season’s biggest shows for the full-fender set.

The Firecracker 100 Kick-It Cup will be played at 1 p.m. on Friday, June 27, on the football field in the Lernerville Speedway camping area. It will see more than a dozen late model drivers test the strength of their kicking legs. The group will include Gregg Satterlee, Shane Clanton, Rick Eckert, Tim McCreadie, Morgan Bagley, Boom Briggs, Eric Wells and several others.

To raise money for the fight against childhood cancer, fans can donate money on behalf of their favorite participating driver by logging on to http://www.kick-it.org/games/2014/06/2nd-annual-firecracker-100-kick-it-cup , where each driver’s name can be found in the pulldowns under ‘Team 1’ and ‘Team 2.’ In addition, Firecracker 100 Kick-It Cup attendees will have an opportunity to win a variety of racing-related apparel and prizes by purchasing raffle tickets, with all proceeds going to Kick-It’s efforts to support children battling cancer and the search for a cure.

For more information about the Kick-It program for the Jeff Gordon Children’s Foundation, visit www.kick-it.org/jeffgordon .

The inaugural Kick-It Cup accents an already exciting schedule of non-racing fun during the Firecracker 100 weekend that includes fireworks; post-race concerts; a Saturday afternoon filled with a driver/fan horseshoes and cornhole tournaments, on-stage driver interviews, the DirtonDirt.com Driver/Fan Trivia Contest, a wienie roast; and a driver autograph session underneath the grandstands prior to Saturday night’s program.

Additional info on the Firecracker 100 by GottaRace.com can be obtained at www.lernerville.com or by calling 724-353-1511.

For more information on the WoO LMS, visit www.worldofoutlaws.com.

Fans can also follow the WoO LMS on Twitter at Twitter.com/WoOLateModels and Facebook at Facebook.com/WorldofOutlaws.