LINCOLN ELECTRIC JOINS GROWING LIST OF SWEENEY RUSH SERIES MAJOR CONTINGENCY SPONSORS; 2 WELDERS TO BE GIVEN AWAY TO COMPETITORS
FOR IMMEDIATE RELEASE
March 28, 2013
By Mike Leone
(Pulaski, PA)…With Sweeney Chevrolet Buick GMC Weekly Series Late Model action set to get underway next weekend and the Touring Series opener at Roaring Knob Motorsports Complex on April 19 fast approaching, RUSH Directors Vicki Emig and Mike Leone continue to add additional programs and contingency sponsors around the Series.
The newest addition to the Series is nationally-known Lincoln Electric, who becomes a 2013 Major Contingency Sponsor. Lincoln Electric’s contribution to the 2013 season will be two Power Mig 140C machines with two utility carts, valued at $750 each.
“Lincoln Electric is a great name to have join our growing list of marketing partners,” stated Emig. “To be able to continue to attract national companies on board with RUSH speaks volumes about our Series. Even though they are a national company, it’s nice to know they aren’t located too far from my office in Cleveland, Ohio. I met Lincoln’s Mickey Holmes in 2011 at I.M.I.S. and we began to develop a good relationship, which I hope we can continue long into the future.”
One of Lincoln’s Power Mig 140C machines and utility cart will be given away of course on August 31 at the Sweeney Chevrolet Buick GMC Touring Series “Manufacturers Night” event at Pittsburgh’s PA Motor Speedway. The second will be going to a RUSH racer on June 8 at Sharon Speedway in conjunction with Lincoln Electric’s Corporate Night at the speedway. These welders will be great additions to the fortunate RUSH teams that receive them as not only can they be utilized in their shops, but also adaptable for use in their haulers as they travel up and down the roads throughout the season.
Speaking of “Manufacturers Night”, not only will $1,500 be on the line for the second Sweeney Chevrolet Buick GMC Touring event at Pittsburgh, but over $30,000 in prizes is expected to be doled out with each competing racer going home with a valuable prize!
“We are excited about partnering with the new RUSH Racing Series,” stated Mickey Holmes, Lincoln Electric’s Manager of Sports Marketing. “Grassroots racing is the heart of our motorsports program and this relationship will certainly help to strengthen the “Lincoln Welders” brand.”
Lincoln Electric is a leading global manufacturer of welding products, arc welding equipment, welding consumables, plasma and oxy-fuel cutting equipment and robotic welding systems. Lincoln Electric’s tradition of innovative solutions, technological leadership and commitment to customers, employees, and shareholders stems from the vision of its founder, John C. Lincoln and his brother, James F. Lincoln. In 1895 John C. Lincoln started the company with a capital investment of $200 and his own design of electric motors.
Today, Lincoln Electric has more than 40 manufacturing locations, including operations and joint ventures in 20 countries and a worldwide network of distributors and sales offices covering more than 160 countries, Lincoln Electric has a global work force of more than 10,000.
Lincoln Electric is a major supporter of auto racing including various series and racers in NASCAR, Indy Car, Sprint Cars, monster trucks, off road racing, NHRA drag racing, and much, much more. Lincoln Electric is headquartered at 22801 St. Clair Ave.Cleveland, OH44117. For more information, check out their website at www.lincolnelectric.com or call 216-481-8100.
There are a lot of great marketing opportunities available at a very reasonable cost to participate in this new program, which will award $1,500 in the respective company’s product. Companies interested in taking part, should contact the RUSHNortheast office at 724-964-9300 or e-mail email@example.com.
2013 RUSH weekly-sanctioned speedways include Allegheny Mountain Raceway (Kane, PA), Bradford (PA) Speedway, McKean County Raceway (East Smethport, PA), Pittsburgh’s PA Motor Speedway (Imperial, PA), Roaring Knob Motorsports Complex (Markleysburg, PA), Sharon Speedway (Hartford, OH), and The Rock – Allegany County Speedway (Cumberland, MD).
2013 RUSH marketing partners include Sweeney Chevrolet Buick GMC, Pace Performance, Hoosier Tire, Precise Racing Products, The Brake Man, K&N Filters, K1 RaceGear, Lincoln Electric, Wrisco Aluminum, and Valley Fashions.
E-mail can be sent to the RUSH Racing Series at firstname.lastname@example.org and snail mail to 4368 Route 422, Pulaski, PA16143. Office phone is 724-964-9300 and fax is 724-964-0604. The RUSH Racing Series website is www.rushracingseries.com. Like our Facebook page at www.facebook.com/rushlatemodels and follow us on Twitter @RUSHLM.