The new motorsports racing-only app that gives back
BYRAM, Conn. (April 28, 2020) – Making its way off pit-road and out onto the track, chckrd, the subscription-based, racing-only social app is active and available in the Android and Apple Marketplaces. A brand-new way for the racing community to interact digitally, chckrd delivers a social media platform where users’ interests are common and the exchange of information is consistent; racing.
Designed with an interface that reflects other popular social media platforms, chckrd members share a common wall space called the “Straightaway” where all posts line up. Users also select groups designated to their specific competitive interests. From Formula1 to Dirt to Karting to Motocross to Lawn Tractor, all racing disciplines are welcomed and encouraged to join and interact.
“We wanted to give the motorsports community a social platform that focuses solely on racing and nothing else. No politics, breakfast pictures, cat videos or any of the other noise that comes with ‘big social.’ This is for racing and racing only,” explained Chris Muller, Founder and Crew Chief of chckrd. “This gives people a new venue to exchange headlines, results, photos, videos, events, and any other hot topics but, strictly pertaining to racing.”
Muller continued, “The face of chckrd is an exclusive racing community that resembles popular social media platforms. The heart of chckrd is a creative business model that financially fuels that racing community.”
For a nominal monthly subscription, members gain access to an exclusive motorsports community along with a chance to give back to racing.
“We think we’ve solved the catch-22 of racing; low purse equals low racer count, low racer count equals low purse. When members join chckrd, they designate a track to fuel. When a track meets certain thresholds, chckrd sponsors a monthly purse at that track. The more track designations, the larger the chckrd purse,” Muller continued.
Those wanting to download the app and experience a free trial can do so by visiting their respective app stores and searching for chckrd, or via chckrd.com.
Muller concludes, “The motorsports community is passionate about racing and we here at chckrd are passionate about helping and being a part of the motorsports racing community.”
Launched in April of 2020, chckrd was developed for the sole purpose for which it was intended, motorsports. The subscription-based app gives the motorsports community a racing specific social platform to share information pertaining to everything on wheels. After subscribing and building a profile, users have the availability to join a variety of groups specific to their racing interests. In addition, members ultimately benefit racing, as portions of their subscription is designated to increase monthly purses. chckrd is currently available in the Android and Apple Marketplaces.
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